In 2012 I spent some time ruminating on the future of CafePress, which was starting to lose steam.
I saw an opportunity to bring CafePress back to its roots — empowering creators to create, share, and sell their art — by creating a pipeline of custom design apps. The apps, potentially themed with famous brands and entertainment properties, would enable anybody to easily create art, which could then be housed in an online gallery/store, shared, and sold as physical product. Both the app creator and designing user would share the profit of any sales.
The pitch was effective — I got approval to run with the idea. But I ended up leaving CafePress before I got started.